With the growth of Artificial Intelligence (AI) being used as a tracking device, it is important to streamline chatbots accordingly. Chatbots are supposed to derive meaningful business intelligence out of conversations that people have on social or digital media. However, this becomes challenging due to the fact that a lot of conversations taking place in the informal media use short forms or slangs which all cannot understand. Even if keywords are to be used, AI cannot track such a word that has been rephrased uniquely by particular users until that becomes a trend. Thus detailed analysis of usage patterns needs to be conducted. Sometimes human interference can help out. Narrowing down on a range of possibilities for such words not understandable or borrowed from a different language is another decisive way that needs to be explored.

Source: http://customerthink.com/putting-the-cart-in-front-of-the-horse-chatbots-in-support/