MANAGING in the

NEW WORLD

Certain leaders stand out due to the long term benefits they bring to people around themselves. They motivate others. This involves a combination of ‘pull’ as well as ‘push’ factors. They also notice problems and get them solved. Top leaders provide clear corporate strategy and goals. They also constantly incorporate business innovation and challenge accepted practices. Courage is something they innately possess. Change is a constant with them. Most importantly, good leaders instil among their followers a belief in themselves.

An extremely bleak concept of gigging has spread in a number of organizations resulting from organizational restructuring. This has meant that organizations are cutting costs on corporate training and instead expecting employees to learn on the job. As per talent management firm- Saba- this only bring short term cost cuts but in the long run, employees feel alienated and productivity decreases. As per business research, just over an eighth of organizations worldwide are investing on staff training.

Some methods have now been identified by business research to lure millennials with industrial marketing. The brand must be easily searchable online. Thus firms must invest in enabling proper SEO strategy as well as complementing that with some paid search capability. The content must include videos. The product must be easy to view over mobile devices. It must have a strong presence on social media and this will also generate digital marketing. Crucially, the content must be relevant for their needs. 

Business research has suggested four ways to get best possible employee performances. To track respective performances, competitive co-operation must be encouraged. The corporate strategy devised must be within a set of context. Thus, certain business metrics to illustrate the objectives must be emphasized upon. Employees of the firm must be empowered to crack collaboration challenges. In order to further step up collaboration, non-financial incentives must also be promoted as money is not the only way to reward talent.

 corporate strategy of Cambodia tourism board has been devised and it targets increased inbound tourism from abroad. As per market research done, last year the figure stood at around four and a half million tourists. This year the target has been modestly increased to around five million keeping in view the political situation, and outbreak of MERS in the Middle East. As of last year, they majority of tourists arrived from the Asia-Pacific region, with Europe and Americas coming down the list. The Middle East and Africa were the regions of lowest activity with regards to tourist inflow to Cambodia.

In the present inter-connected world of mobile and digital devices, freelancing is expanding at a rapid pace as a career path. Substantial business innovation is taking place in this field. The remote employee must possess certain attributes such as self motivation and drive to learn. A number of these freelancers are in fact practicing an Executive MBA. Hiring process must incorporate certain tests and procedures very different from the conventional style. Working more hours must not be rewarded, rather only results must be.

The tourism board of Odisha state recently participated in a travel exhibition promoted by the New York Times. They participated for the first time but promoted the state as an alternative to traditional inbound tourism directed at well known spots like the Golden Triangle, Kerala or Goa. The state also has a Buddhist circuit which it can utilize to attract tourists from east or south east Asia. This positive response is great news for the state as this may be leveraged to generate more number of tourism jobs.  

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