On first glance, the results of PwC’s 21^st annual survey of chief executive attitudes seems positively surprising. On the whole, it is much more positive in tone. A staggering 57% of CEO respondents are optimistic about global economic growth over the next two business quarters. This is in stark contrast to a mere 15% back in 2012 or 29% as was last year. In particular, it is in North America that the mood among the top executives improved the most. To put things into perspective, similar business research conducted by Edelman asserts that in six countries surveyed- China, Poland, Sweden, South Korea, Malaysia and the UAE- there has been no perceptible change in moods, while in another six- India, South Africa, Colombia, USA, Italy and Brazil – it has actually declined. One of the reasons for this bounce up in optimism in the PwC report is that due to the erosion of trust from the media, governments and NGOs, the private sector is now viewed more positively. So, solutions to current problems such as cybercrime, environmental damage, income inequality and terrorism are now being expected out of business leaders. They have also become more accountable now as practices are more visible. Social responsibility that any business takes up needs to be in sync with its overall identity.

Source:https://www.strategy-business.com/article/Optimism-and-Trust-on-the-CEOs-Mind?gko=e65ba

Uploaded Date:04 September 2018